Kin directed a set of 4 IDs for the Movie Extra Channel. Movie Extra wanted to position themselves as a macho channel and so wanted to feature masculine movie imagery such as Guns, Cars and Babes!
Each ID featured custom built logos and used different dynamic lighting techniques to help give them their own personality.
These were great fun to shoot, not only because of the subject matter but also because of the “in camera” approach we used to capture the shots.
Movie EXTRA Channel
TACTIC CREATIVE DIRECTOR
TACTIC Creative Services